How PunchOut Catalog will benefit B2B Ecommerce Retailers

As a B2B ecommerce retailer, the biggest concern that you face today is how to retain your large buyers. Also referred to as B2B customers, these buyers are a great source of revenue for their business. Losing these buyers means a great financial setback for the business. An easy way to retain these buyers would be to simplify the way they do business transactions with your ecommerce store.

Studies have shown that ecommerce retailers have won and retained some of their biggest B2G and B2B customers because they offer PunchOut, a functionality that eliminates the hassles of conventional purchasing process. It is a powerful technology that allows you to create a buying environment that exactly meet your customer’s specific needs. No wonder, many retailers who provide PunchOut have observed a significant increase in sales from their online store.

PunchOut catalog will allow your large buyers to view only those products that they are interested in purchasing. No unnecessary searching catalogs and browsing through thousands of products to locate the product. With PunchOut, customers will love the fact that they have direct access to a personalized catalog containing the products and categories they wanted. You offer a personalized, immersive shopping experience wherein customers can explore and connect to what they are looking for.

Offering Punch out catalogs, particularly when your competitors are unable to provide it, can be a major selling point as it gives a user-friendly shopping experience. It will not only help to retain your current customers but also make it easier to bring new customers on board. For a smooth and superior customer experience, you can always rely on PunchOut connection. As a retailer, you are also able to improve your response time to order fulfillment. Thus, you are able to improve client service, which can work wonders to increase sales and overall business revenue.